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Pellair 1977 is a men’s grooming brand founded by hairstylist Harley DiNardo in response to the difficulty of finding suitable hair products for his male clients. This frustration led to the creation of his first product, Pellair 1977 Clay Wax.

Florae is a personalizable hair wellness brand that offers clean, plant-powered, scientist-crafted formulas that truly care for your hair as thoughtfully as you do.